This IARD Policy Review summarizes the evidence on marketing communications for alcohol beverages and their regulation.Last reviewed: July 2018IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the impact of policy measures on drinking patterns and ...
Read MoreThis IARD Policy Review summarizes the evidence on social marketing initiatives developed to address problematic drinking behaviors and to reduce the potential for harm.Last Reviewed: August 2016IARD Policy Reviews offer a referenced overview of recent peer-reviewed, published research on the ...
Read MoreThis hands-on guide offers practical advice to those who are considering setting up an advertising self-regulatorion system or improving one that already exists. It was developed by the European Advertising Standards Alliance (EASA), in collaboration with IARD, the World Federation ...
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© 2021 International Alliance for Responsible Drinking
IARD’s members and the members of its Partnership Council are a diverse group of organizations with a variety of viewpoints. They might not necessarily agree on all or any subjects. Any statements, findings, interpretations, and conclusions expressed on this website do not reflect the policies or views of all IARD members or the organizations they represent, unless explicitly stated. However, all members agree on and support IARD’s mission of reducing the harmful use of alcohol.
The resources on this website are not intended as health advice to individuals about their drinking. People with specific questions about their drinking are encouraged to consult a healthcare professional. Together, they can determine what is best for that individual, based on individual risk factors, including family history, genetics, and lifestyle. For some people, the better choice may be to not drink at all.
